In 1967, the social psychologist Stanley Miligram claimed that every person in the world is connected to every other person by just a few degrees of separation- a maximum of six, to be precise. In the 1990's, the model experienced a renaissance as a party game " I know somebody who knows somebody else who knows somebody else'In this way you can connect yourself to practically any famous person in the world- you can connect all actors that have ever appeared in a film to one another. Surprising laurance Oliver is only two steps away form Pamela Anderson. Pamela Anderson appeared in Marathon Man 1976 with Laurence Oliver. If you don't believe it, check out the website oracleofbacon.org
The small world phenomenon becomes even more interesting when it comes to viral marketing: who do you know who could spread a word about an idea or product? Social networks like Linkedin and Facebook show how many contacts you have through how many other people you know these contacts.
Its not about what you can do, but who you know.
No comments:
Post a Comment