Wednesday 28 September 2016

WHY WE LET OURSELVES BE DISTRATCED

Lazy salesxpert Julie SulterSome disturbing facts and figures about our time. During the working day we visit an average of 40 different websites. In the space of an hour we switch between different programs on our computers 36 times. We consume three times as much information as we did 30 years ago. We communicate more via the cloud, email, social networks, online forums except etc. than directly with people. And if we don't reply to an email within a few hours, or at the latest, after a day the sender gets angry, or often forgets why they sent it in the first place. Every time we check out email or when we feel the familiar vibration of our phone in our pocket we get a small dopamine injection in our brains. Over time this turns into an addiction which results in us wanting this distraction more and more. So when were bored we check how email or surf on Facebook but every time we interrupt ourselves we have to refocus up ourselves off to it, which cost time and energy. Of course these technological achievements also increase our efficiency. Google maps improves our punctuality, thanks to Skype we can call anyone and Facebook is a brilliant marketing tool. But the point is we have always equated computers with productivity, but when we look at the blackberry we actually just give the impression of being productive. In fact we are distracting ourselves from work. We don't work more effectively with digital devices we work fast and carelessly. We used to watch TV today we watch our smart phone.

Suggestions to avoid distraction:

1. Answer emails at the beginning and end of each working day.
2. Have no email Friday once a month.
3. Don't check emails on Saturdays.
4. Follow the 3 day rule. After 3 days without the internet. You begin to relax. You might sleep more soundly.


'Were always available, but also always distractable' Matt Richtel

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